BC BIG, BC Transplant, and Service BC piloted an approach to increasing organ donation registrations that included training, posters, and timely handout of registration forms. The results were promising!
BI in the Wild: Travelling in Japan and Scotland
Choice Reads Compendium 2023
Using Behavioural Insights to Improve How We Work: A BIG Difference BC 2023 Retrospective
Making It Easy: Choice Reads for Communicating Better
The Many Faces of Behavioural Insights: Using BI in Multiple Roles
Alexis Gordon has held behavioural insights positions both inside and outside of BI units as well as incorporated behavioural insights into roles that aren’t BI-focused. In this interview, we learn more about the differences and similarities of each of these experiences, all in Alexis’s articulate, clear-eyed, and humorous words.