People

BI at Work: How Our New Board Members Use BI

The BIG Difference Advisory Board is a cross-sectoral group of Behavioural Insights enthusiasts and experts who help guide the growth and development of BIG Difference BC. Although they have very different backgrounds and day jobs, our board members are united by a firm belief in the importance of understanding behaviour. Learn how our newest members use BI in their work.

The Many Faces of Behavioural Insights: Using BI in Multiple Roles

Alexis Gordon has held behavioural insights positions both inside and outside of BI units as well as incorporated behavioural insights into roles that aren’t BI-focused. In this interview, we learn more about the differences and similarities of each of these experiences, all in Alexis’s articulate, clear-eyed, and humorous words.  

BC BIG In Their Element

We are a growing team of individuals with a shared passion for making a measurable difference for the citizens we serve. With some new faces on the team, we thought we would take the opportunity to share a snapshot of who we are! We recently asked the team to answer a few unconventional questions so that you could get to know the team beyond their title.

Meandering to Methods Specialist

There are three types of people. The few who know, at 16, what they want to be when they grow up and retire having done just that. Those who, upon retirement, look back and can connect all the dots and say yes, of course, it all led here (although that could just be hindsight bias). And then there are the people who look back on their career paths and think, I have no clue how it all fits together but I sure have enjoyed the ride.

Introducing Mikayla Ford as BC BIG's New Lead

I’m officially three weeks into my new role as Lead for the BC Behavioural Insights Group and I couldn’t be more excited to be working alongside this fantastic team in this new capacity. While I may be new to the role, I have been watching this team grow since its initiation in 2016, spending the last (almost) three years working as part of it.

Meet the BIG Difference Advisory Board

BIG Difference BC is a behavioural insights community network co-led by the BC Behavioural Insights Group (BC BIG) and UBC’s Decision Insights for Business and Society (UBC-DIBS) with the support of a cross-sectoral advisory board. We shared a little about the BIG Difference BC network in our introductory blog post. Now, we want to introduce you to the amazing members of our BIG Difference Advisory Board.

Travelling with behavioural insights on a transformative journey across countries and continents

This is how the roads I traversed and the choices I made brought me to BC BIG. I mentioned in my interview that working at BC BIG was my dream job, and I was not exaggerating. BC BIG literally gives me the chance to work across ministries and address the different determinants of health, all from the place where important policy decisions are made — the public service.