February 12, 2026

Case Studies & Lit Review

BIG Difference BC

UBC’s Advanced Professional Certificate in Behavioural Insights celebrates 30 capstone projects!

November 19, 2025

BIG Difference Conference

BIG Difference BC

Three takeaways from 2025: Complex ≠ complicated. Evidence-based policy must be a two-way street. Build an adaptable playbook.

September 24, 2025

Tips & Tools

BIG Difference BC

Behavioural systems mapping is a useful tool for exploring complex, interconnected challenges

BIG Difference BC

February 20, 2023

BI in the Wild: Dodgy Doors, Dog Parks, and Il Parcheggio

BIG Difference BC

February 20, 2023

Showcasing BI wins (a dog park and Italian parking standards) and gaps (a confusing door)

BIG Difference BC

June 30, 2021

Tips & Tools

Laying the foundations for a behavioural intervention project — Part Two

BIG Difference BC

June 30, 2021

Tips & Tools

Exploratory research focuses on understanding a challenge from multiple perspectives, including the people involved

BIG Difference BC

June 24, 2021

Tips & Tools

BIG Difference BC

June 24, 2021

Tips & Tools

While scoping projects is nothing new, there are aspects of scoping a behavioural insights project that make it unique

BIG Difference BC

February 3, 2020

Tips & Tools

BIG Difference BC

February 3, 2020

Tips & Tools

BC BIG shares seven early learnings, including mixing methods, growing talent, and finding partners