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BI at Work & in the Wild
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BI at Work & in the Wild
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BI at Work & in the Wild
I’m toying with the idea of wearing a uniform. You may be thinking of medical scrubs, police uniforms, or soccer kits, but I’m not talking about that type of uniform. I mean ‘uniform’ in the sense of limiting my options for what to wear during my workweek.
Looking at a map of B.C., the route seemed straightforward with easy trips from Victoria to Powell River; Powell River to Kamloops; Kamloops to Princeton; Princeton back to Victoria. We were confident that the distances between each destination were easily achievable within a day.
Two days prior to our departure from Powell River, I decided to look at the route we would be taking heading east towards Kamloops. It was at this point that I made a couple of worrisome discoveries.
The first in a new series on behavioural insights in the wild, this post showcases three submissions: a door in need of some BI-informed redesign, a dog park doing a stand-up job with signage, and an Italian touch on parking.
UBC Sauder’s Advanced Professional Certificate in Behavioural Insights has now had three successful cohorts! Learn how alumni are applying what they learned in interesting and varying ways in their careers.
The second in our series BI in the Wild showcases three submissions: a hotel in Tokyo using defaults for good, a church in Aberdeen making donation easier, and a castle in the Scottish highlands helping visitors prevent injury.